For Brands & Sponsors

Build with a tribe that listens.

Sibling Thrivalry partners with brands that respect the audience. From sponsored segments to live activations, we build campaigns that don't feel like ads.

Platform reach

TikTok
187.2K

Followers · 1.7M monthly views

YouTube
39.3K

Subscribers · 134K monthly views

Instagram
31.3K

Followers · 1.2M monthly views

Spotify
14.2K

Followers · 66K monthly plays

Facebook
50K

Followers · 1M monthly views

Audience

18–34, urban, African, ambitious creators & professionals

Engagement

High-comment, save-heavy, share-driven

Territory

South Africa primary · Pan-African + diaspora reach

What we offer

01

Sponsored Podcast Segments

Brand-integrated conversations woven into our YouTube and Spotify episodes.

02

Product Placement

On-camera placement across episodes, shorts, and behind-the-scenes content.

03

Live Reads & Mid-Rolls

Host-read 30 sec or 1 minute ad insertions with authentic delivery.

04

Branded Activations

Custom event campaigns, community pop-ups and on-the-ground experiences.

05

Event MC & Hosting

Full-day, half-day and virtual event hosting across SA.

06

Social Campaigns

Multi-platform content sprints across Instagram, TikTok and YouTube.

Recent collaborations

AVBOB
Integrated campaign

Sponsored segment + social rollout across YouTube, IG and TikTok.

Old Mutual
Live activation

Branded community game night with on-camera product placement.

DStv
Premiere coverage

Event MC + behind-the-scenes social content.

Tell us about your campaign

Submit a brief.